Over 1,000 people on Sunday joined in a fun run activity in Phuket to promote tourism of the southern Thai island.

Tourism and Sports Minister Phiphat Ratchakitprakarn ran alongside the 1,000-plus runners along Patong beach under the "We Run Thailand In Phuket" campaign.

The 10-kilometer fun run was conducted in New Normal style with the runners wearing face masks and observing the social distancing rule.

The Thai government has launched a domestic tour campaign to promote tourism in all regions of the country and stimulate domestic consumption in the pandemic situation.

Sports Authority of Thailand Governor Kongsak Yodmanee confirmed such fun run activities will be organized and participated in by members of the public at other major tourist destinations in all six regions of the country later this year.